The conference provides you with the opportunity to hear leading experts discuss and analyse the latest trade mark cases, key issues and challenges, and areas of proposed law reform. You will walk away with an advanced understanding of how to manage and protect your trade mark portfolio in today`s challenging global market. The expert speakers will provide practical examples and offer strategies for time-efficient and cost-effective global trade mark portfolio management. This is an important conference for IP professionals who deal with trade mark and passing off issues and want to stay ahead of the game. The event will be held on June 4 2013 in London, United Kingdom.